When Earl Haley designed the LaSalle for Cadillac, he helped usher in a new kind of America car, one that was luxurious, but a bit smaller with better handling. This ad was produced in 1927--LaSalle’s premier year—and features the art of Edward Wilson in its tip of the hat to the wealthier class. This one, showing the LaSalle 7, was part of a series of ads that year. The ad was produced in a variety of magazines, yet not all of them present as well as this one does. The printing is sharp with colors typical of that era still holding up well in the ad. There is no noticeable moire caused by dot screens, as is sometimes found when printed by other magazines. This one must have appeared in a premier periodical of the day. The ad is fresh with clean paper and no hints of aging. Binder’s staple holes at extreme left margin as usual. Excellent. Image size: 8.25 x 11.25.

Reserve: $20.00

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