547 pages, black and white drawings and photographs, carrying guns, pistols, canoes, camping, fishing, archery, tennis, golf, football, baseball, cameras and many other items. One of the most comprehensive sporting goods catalogs produced from this company. Their are 77 pages devoted to fishing and some of the makers include rods by Hawes and Divine; Reels by Talbot, Edward and Julius vom Hofe (including Julius' Perforated), Meek and introducing their new "Cobb" bass, tarpon and tuna reels; Baits, include Heddon's Dowagiac Minnows, Moonlight and Decker. large split along spine of back cover, chipping, edge wear, folds, interior in in Very Good plus condition.