Bulova Deco Watch
Unusual stepped lugs

Bulova was founded and incorporated as the J. Bulova Company in 1875 by Joseph Bulova (1851 - November 18, 1936), an immigrant from Bohemia. In 1912, he launched his first plant dedicated entirely to the production of watches. Manufacturing watches at their factory in Biel (Switzerland), Bulova began a standardized mass production never seen in the world of watchmaking until then. In 1919, Joseph Bulova offered the first complete range of watches for men. The iconic visual style of his first popular advertising made its watches popular with the American public. But beyond the original style, precision and technological research also became an endless quest for Bulova. In 1927, he set up an observatory on the roof of a skyscraper located at 580 5th Avenue to make measurements that would enable him to determine very precisely universal time.

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