SSC. It is maker's marked "Snyder & Black Incorporated." A nice example of this c. 1944 single-sided cardboard sign from Coca-Cola, featuring the iconic Sprite Boy and bottle graphic. CONDITION: The field of this sign retains nice embossed lettering and bottle graphics with wonderful color throughout. The extreme outer edges of the sign show light bending and wear to the paper, the worst of which is a small nick on the bottom-left edge and at the very top of the Sprite Boy's hair. The two cardboard hanging style brackets are present, but the one on the left shows a light bend but is still intact. The piece retains its original string holder. An always desirable and rare piece from Coca-Cola. Condition: (8.75). Dimensions: 30" X 14"